Making your sex toy idea happen

Some of us at one time or another, may have had a new sex toy idea and we thought it could be the next big thing. There’s been a lot of talk in the industry recently that SexTech start ups are shifting away from the phallic shapes towards new and innovative products.

The journey between the initial idea and seeing it on the shelves can be a very rewarding experience. However the road to success is littered with hidden pitfalls. Many companies and inventors struggle, or even fail, to develop a new product without appropriate assistance.

First and foremost, our role at Sated Design is to assist businesses in developing a new or improving an existing product so it is ready for its intended market.

A typical project would include one or more of the following stages:

  1. Review – the idea may be good, but does it tick all the boxes to be a successful and commercially viable product? This is the first step along the road and allows you to decide whether it is worth continuing or not.
  2. Funding – Developing, protecting, manufacturing and distributing a product will require a substantial financial investment. How are the necessary funds going to be raised?
  3. Protecting – There is no point having a great product if a copycat competitor steals your market advantage. What type of intellectual property protection is most suitable?
  4. Developing the product – To take an idea from a rough sketch on the back of a paper napkin to a physical product rolling off the production line involves several stages. From the initial concept sketches, prototyping and testing, to producing data files ready for manufacturing, there are many elements to consider in development of a product.
  5. Selling the product – All the hard work getting the product developed and manufactured will be for nothing if distribution and marketing fails. How are you going to get a good return on your investment?

Even the most accomplished will require assistance with new sex toy ideas which is where Sated Design’s expertise is invaluable.  We work closely with all our clients to ensure they have all the support they need throughout the product development process.

Who we are
Sated Design was founded in 2003.  We are a focused company who want our clients to achieve business success with innovative products that address the key factors of performance, reliability, cost and aesthetics.

We have designed many products within the Adult industry and to date our products have won Best Male Product for ETO, Winner of XBIZ Best Male Pleasure Product, Winner of Erotixx Highest Potential Product as well as several nominations for other Erotica Awards.



Welcome to new recruit Holly Hollis

Sated Design are pleased to welcome new recruit Holly Hollis to the team. Holly will be responsible for managing all aspects of digital marketing. In an age where social media platforms offer impactful and cost effective ways of marketing, Sated recognises the importance of these platforms in connecting with current and potential clients and advertising our product design services.

New recruit Holly says “I am delighted to join Chris and the team. This role is very exciting – no day will be the same! Sated Design offers such a wide range of services across many sectors and that’s what attracted me to apply for the position. I’m looking forward to growing our digital presence and as a result of this work, our client base.”

Holly’s appointment marks the beginning of an expansion plan for Sated Design and sister company Hillside Product Design Ltd in 2019. We are also recruiting for a Senior Product Designer to further grow our capabilities. Recent interest from new clients in the USA are helping business to boom. We are also seeing opportunities for business growth in the UK with the introduction of funding such as the Innovate UK Smart grants for manufacturing and innovation at a national level.

Company Director Chris Howsam says “Holly joining the team marks the start of our expansion plans. Forget the doom and gloom. We are finding new clients and looking to make 2019 a great year; so watch this space.”

Let’s create something together.

If you have an idea for a new product, we can make your ideas a reality, guiding you all the way from your initial concept to a marketplace-ready product. Whether you’re a large corporation, SME, new technology start-up, or entrepreneur we offer a complete design for manufacturing service.

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